Marketing a home is very specific to each property. Each home has a buyer, and our goal is to reach that buyer in a timely manner, and for the best price. We tailor marketing strategies to that end. Marketing includes strategic marketing and pricing analysis, exploring comparable sales and listings, identifying the best avenues for reaching the most likely prospects, and follow through with leads, showings, and feedback.
Professional Photos
Many property photos are awful. In fact, there is a website devoted to showcasing bad real estate photography. We are proud to say that you won’t find our photos of your property on that site! We utilize professional photography services with state of the art equipment to present your property in its best light.
Virtual Tour
We create virtual tours to give prospective buyers a feel for the house. This is particularly important for people shopping on-line who may not be able to view the house in person right away. We use our Matterport 3D Camera to create impressive virtual tours of the properties we list. For samples, go to Saddle Up Productions.
Open Houses
Not every agent takes the time to hold open houses, but we are glad to do it for our clients who wish to have us hold their homes open. We also hold Broker Open Houses, where we provide refreshments and invite brokers and industry professionals, expanding the buyer pool for your home.
Internet
We are syndicated to national websites such as Zillow, Realtor.com, Trulia, and more to provide your listing with optimal presence online. The leads generated by the sites are emailed directly to us and we follow up on each and every lead.
MLS
The Multiple Listing Service is one of our best tools because it is the most up to date clearing house for searching properties in our area. We often promote listings in our weekly meetings, which is a great way to highlight them in front of our local Realtors. Many deals have been made simply by attending these meetings and presenting our listings.